A direction is a way of making a picture: the medium, the process and the grammar you can actually see in the result. Each one shows a specimen, says where it works and where it fails, and hands your agent the prompt scaffold that reproduces it. No artist, studio or tool names, because those are not prompt primitives.
3 directions
PR07Print & posterPrompt + reference
Two or three fluorescent spot inks printed in separate passes, where the misregistration and the overprint are the point rather than a defect.
Best for: Campaign and social tiles that need to look independent and hand-made at speed
Print & posterPrompt + reference
An image cut in reverse into a block, where every white mark is a gouge and every black area is what was left standing.
Best for: Maker, food, craft and event brands where a printed artefact suits the positioning
Print & posterPrompt + reference
Flat printed colour areas drawn with a greasy crayon on a grained stone, so every flat has a soft granular tooth inside it.
Best for: Campaign and event heroes that need to feel designed rather than photographed